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YES BANK organizes “Walk for Children” in Association with Stepathlon and The Foundation

Initiative kicked off by Rahul Bose as part of YES BANK’s Children’s Day celebrations

Mumbai, November 15th, 2014:YES BANK, India’s fourth largest private sector Bank today launched the “Walk for Children” in association with Stepathlon and ‘The Foundation’. The Walk was kicked off by Rahul Bose who is a Social activist in addition to being a renowned actor and director.

The walk was part of the Children’s Day Celebrations organized by YES BANK. An estimated 200 YES BANKers & Students joined the walk at the Worli Sea Face on Saturday morning. For every kilometre walked by each individual, YES BANK contributed Rs. 100 to the NGO, ‘The Foundation’ for their initiative Restoring Equality through Education & Advancement of Children (REACH).

Speaking on the occasion, Rahul Bose said, "It was a wonderful to participate in YES BANK's 'Walk for Children' initiative. My foundation, 'The Foundation' is incredibly grateful that over 200 employees of the bank undertook the charity walk this morning. It was a gesture that shows us that compassion and sensitivity are all it takes to make a movement!"

Mr. Deodutta Kurane, Group President, Human Capital Management, YES BANK, said, “Primary education is a significant pillar to empower and enable under-privileged children to achieve equality in our society. YES BANK is proud to partner the REACH initiative and contribute towards this important cause of ensuring that students from economically weaker sections of the society are enrolled in appropriate educational institutions.” YES BANK’s initiative combines altruism and movement to make a real difference to the lives of children. Stepathlon is proud to walk with YES BANK, The Foundation and Rahul Bose a day after Children’s day for the welfare of the next generation said Ravi Krishnan, Co-Founder & CEO – Stepathlon.

In addition, On the occasion of Children’s Day, YES BANK through its YES COMMUNITY platform engaged with 75,000 children across schools in India, with the objective of igniting these young minds to be the ambassadors of change and trigger a sense of cleanliness. YES BANK branches conducted screenings of inspirational films on cleanliness, environment and kindness as a part of YES FOUNDATION’s YES! i am the CHANGE@Schools initiative. The children also took pledges on ensuring cleanliness at their school, homes and surroundings, thereby, becoming responsible citizens.

About YES BANK

YES BANK, India’s fifth largest private sector Bank with a pan India presence across all 29 states and 7 Union Territories of India, headquartered in the Lower Parel Innovation District (LPID) of Mumbai, is the outcome of the professional & entrepreneurial commitment of its Founder Rana Kapoor and its top management team, to establish a high quality, customer centric, service driven, private Indian Bank catering to the future businesses of India. YES BANK has adopted international best practices, the highest standards of service quality and operational excellence, and offers comprehensive banking and financial solutions to all its valued customers.

YES BANK has a knowledge driven approach to banking, and offers a superior customer experience for its retail, corporate and emerging corporate banking clients. YES BANK is steadily evolving as the Professionals’ Bank of India with the long term mission of “Building the Best Quality Bank of the World in India” by 2020.

For media queries, please contact:

YES BANK
Krunal Mehta
Ph.: +91 22 66699153
Email: krunal.mehta@yesbank.in

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Jyothi Goswami
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