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YES COMMUNITY

3 years

1.3 million+ lives touched

YES COMMUNITY is YES BANK’s unique community engagement program which serves as a knowledge exchange and awareness platform for communities around its branches on the socially and environmentally pertinent issues of the day.

Acting as a community transformation center, each Bank branch works towards building strong relations with communities, thus taking the Bank’s relationship beyond transactional. Through the YES COMMUNITY program, the Bank forges meaningful partnerships with community groups, non-profit organizations, governments and civil society.

Over the years, YES COMMUNITYhas witnessed significant growth in scale and impact. The initiative, through which each of YES BANK’s branches endeavors to be a community transformation center, serving as knowledge exchange platform connecting all stakeholders in its Branch Serving Area (BSA) on socially & environmentally pertinent issues YES COMMUNITY has built strong relations for the Bank with communities across India.

 

 

Through this program, the Bank forges meaningful partnerships with its broad stakeholder spectrum, including community groups, non-profit organizations, governments, corporate peers, and civil society.

Green Highway Mission

YES BANK became the first private institution to undertake a CSR commitment to ‘Adopt a Green Highway’, an initiative by the National Green Highway Mission (NGHM), under which the bank would develop green corridors along the Mumbai-Nashik-Pimpalgaon Highway.

Union Minister for Road Transport and Highways, Sri. Nitin Gadkari awarding the winner of the national-level prize for the painting competition, alongside Ms. Namita Vikas. The winning entry was created at the Rajkot, Branch in Gujarat.    

 

To build awareness about the importance of greening highways and their role in maintaining ecological sustainability, YES BANK and NGHM conducted nationwide painting and slogan writing competitions to spread the word amongst young students in schools and colleges. The competitions were conducted in 400 locations and engaged with 69,150 students.

Waste Management Drives

Proper waste management is critical for the health and safety of the community and the environment. YES BANK conducted a number of YC activities to help educate and sensitize local communities on different types of waste, waste disposable methods and recycling.

Branches conducted the ‘Swacchagraha–Manage your Garbage’ campaign in which locals were taught how to segregate dry and wet waste.

To encourage a habit of recycling amongst students and the youth, branches conducted workshops in schools, on making paper gift bags from waste paper. 

School children participating in greening highway awareness painting competition at Dugri, Ludhiana

 

Tree Plantation Drives

Forests are the lungs of the earth. Deforestation has had a major impact on global warming, the effects of which are increasingly being experienced in our day-to-day lives.    

Planting more trees is the need of the hour and YES BANK branches addressed this challenge with a massive campaign that witnessed the full participation of local  community members. 

461 YES BANK branches collaborated with citizens across the board to plant 69,000 saplings along roads, parks, housing societies, schools, amongst other public spaces.

Road Safety Week

Given the alarming statistics of over one lakh accidental deaths on roads in our country every year, YES BANK branches conduct activities under the theme “Your Safety, Secures your family- Be cautious on Road” to highlight and emphasize the need for safe and accident free roads.

Select branches have partnered with local two-wheeler dealers with a national partnership with Hero Motor Corporation. In 2017, the awareness campaigns were conducted at two wheeler showrooms in select cities.

During the campaigns, branches use the Road Safety Awareness brochure on dos & don’ts of riding two-wheelers by inviting local traffic police, police official and NGOs. It is generally concluded with a road safety awareness quiz.

YES i am the CHANGE

Launched in 2013, YES! i am the CHANGE (YIAC), by YES FOUNDATION, is a 101-Hour Social Filmmaking Challenge, in which filmmakers and amateurs make short films on social causes to act as a open repository of high quality communication resources for Not-for-Profits.

YES BANK branches conducted YES COMMUNITY activities to popularise the 4th edition of the ‘YES! i am the CHANGE’

Branches reached out to corporates, NGOs, schools, colleges, multi- media schools, resident welfare associations and clubs to encourage youth to register and participate in the YIAC program and make a short movie.

In all 1,031 branches reached out to 1,29,000 people by showcasing them YIAC short films and motivating them to participate in initiate social transformation.

 

 

Other YC Events

 

Clean India Campaign

Community Engagement During Festivals

Eye Check-up Camp

Financial Literacy Camps

Health Camp

Hobby Ideas

Resolution for Better India

Women's Day

Science Day Olympiad

Senior Citizen Activity

Sports- Community Engagements

Blood Donation Camps

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Documents

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Documents Required

  • Corporate Social Responsibility Policy
  • SAY YES TO WOMEN’S SAFETY Citizens Charter
  • YES BANK TERI BCSD Survey of Green Real Estate Sector 2014
  • Operationalizing Sustainability in Value Chain
  • Natural Capital Leaders Compendium
  • Low Carbon Industrial Growth in India
  • Increasing Renewable Energy Investments in India Realising Synergies
  • Ganga An Inclusive Multi Stakeholder Approach
  • E-Waste Management in India
  • Enabling Finance for Scaling up Energy Efficiency in MSMEs
  • Environment Management Policy
  • Electric Vehicles in India

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